Amidst the stories of large dot.com companies failing in a spectacular fashion, there was has been a less noticed movement on the internet: the tremendous and growing presence of the small business person.

In fact, in many ways the internet is today much better suited for the "small seller" than the corporate giant.  The success stories are endless:

• A one man consulting concern grows to a seventy five person group in two years.
   

• A web part timer who is selling over $1,000 per week of refrigerator magnets
   

• A true fisherman starts a business on the web selling fishing lures and enjoys a thriving business

• An owner of a touring company gets on the internet and sees his sales triple

• A reseller of rollerblade parts lives in a beautiful cabin in Colorado's splendor and works 3 hours a day

 
Many of these folks started their businesses on the internet and many had small businesses before they decided to venture onto the world wide web.  While the beginnings of the business are not particularly relevant, we do know that internet allows a tremendous outlet for goods and services provided by the small entrepreneur and, more importantly, the predicated growth of internet commerce over the next five years will be staggering.  It is during periods such as this that small enterprises are bought by larger concerns and corporations at incredible prices and valuations.

My story is not nearly as exciting as some of those I have spoken to and interviewed for the book, 10,000% Return from the Internet.  However, we started our company with only a few hundred dollars and then had the satisfaction of watching it grow month after month, mostly because the web was the perfect tool for the small businessman.  Without the internet, I am certain that our business would have failed within the first year.

10,000% Return from the Internet provides a look into how these small companies were started and the lessons we've learned by travelling down these paths.  The book begins with a broad view of the internet and why it supports the small business person, craftsman and artisan so well with little to no competition from USA, Inc., i.e. large corporations that make it so difficult for small businesses to survive in the real world: Home Depot, Blockbuster Video, Supermarkets, etc.

The book also covers critical topics like deciding what goods or services to provide on the web, how to do this, the importance of linking and getting the word out and many other important issues.

Perhaps the greatest element of the web's potential from our point of view is the low cost in getting started.  A few hundred dollars can grow into tens of thousands in a year's time and if it doesn't, we can always try again.  Even I was able to scrape up the money needed to start our business and in looking back it seemed easy.

10,000% Return from the Internet costs $32.95 and is available in electronic format, sent via email, or a printed version sent via US Postal Service Priority mail (no shipping charges in the US).  You may pay by check or money order by sending the appropriate amount to Convergence Technologies, Inc. as shown below or ..

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